SEO Process

In SEO analyzers, Search Engine Optimization (SEO) process involves a series of complex process and analysis in html code analysis, defining proper theme, research into keywords, content enrichment, and ethical search engine submission to ensure the presence of your website on the Internet. We concentrate more on the steps carefully to produce a best result to clients.  We customize the process so as to meet each of the individual search engines in order to achieve the high-ranking levels.

Website Evaluation And Analysis

SEO analyzers provides quality web solutions in SEO with our years of experience in this field. Therefore our work, increase your site traffic, sales and improve your Return of Investment. Our web solutions strengthen your customers’ interaction in your business, increase overall profit and maximize your site’s performance.

Website analysis and evaluation is the continuous process of identifying, analyzing, understanding, and adapting the content of the client’s field against recognized leaders of the field to help your website improve its performance. It is an ongoing work that is intended to improve performance of your site. This ensures that we get the right start by implementing various analysis and attain top level in the search engine rankings. During this process your website is closely observed and analyzed by our experts mainly concentrating on your specialized domain area.

In our SEO process, we provide custom solution and help you to control your business. Our site development team will offer you with the solution and reports that help you to run your site successfully for a long run in your business arena.

Competitive Analysis

Here in SEO analyzers the SEO experts will make a list of your competitors and visit their website to closely observe and analyze various techniques used by them. During this analysis we will get a picture of the strategy with regard to promotion/optimization that would exactly work for your business. This properly planned strategy would then be used to implement various other steps required to attain top rankings and would help your website to maximize its performance in search engines.

Site Study

After the competitive analysis, we then proceed towards analyzing your website as to how closely is it related with your competitors. We study the structure of your website and compare the same with that of others to give us an idea of how the optimization process should be. During the site study process, our experts will also plan and design a layout for your website which will be implemented/designed during the optimization process to give your site a professional look and make it more search engine friendly.

Identifying Keywords

Careful research is made on the keywords and keyword phrases. An optimization process will yield no results if the proper keyword phrases are not targeted. Since single keywords are so generic in nature and usually so competitive, it is important to search for "keyword phrases" consisting of more than two keywords to optimize each page of your web site. The question is how do we know what phrases people use when they search for information online? This is where we differ from each other. Our SEO experts are so expertise in the identifying and defining the right keyword for the right site.

Best Keywords Selection

After the keyword analysis, our team of SEO experts will collect all such keywords, which we consider will match your business requirements and send you a complete report of the same for your final confirmation on the keywords. You will then have to select the best keywords in the order of importance according to your requirement and send us the same so that we optimize the pages according to those keywords and keyword phrases to attain maximum results. 

Content Analysis

Here our SEO experts review the contents of your website. Since search engines not only consider meta tags, but also text from the body of the page, it is very important to have text on the body of the page, which has relevant keywords evenly scattered on the page. This factor has a great significance in placing your website in search engines. We shall ensure that the content we change will be search engine friendly retaining its original meaning. Prior permissions will be duly taken by our SEOs before implementing major textual changes.

Refining HTML Code

In this process, we analyze and review the code for all your web pages and simultaneously fix all the errors. During this process we will remove all the unwanted codes, which are considered to be spam. We manually tune each web page finely and remove redundant codes, which are automatically created during the time of design. Sites designed using Front Page or other tools leave behind a lot of junk codes for search engines, which dilutes the keyword density, which affects the ranking of the page. We therefore use Macromedia Dream weaver considered to be the best website designing tool which gives a clear and structured code, making it very easy and understandable.

Image Optimization

Image Optimization is one of the key steps in today's SEO process which most of them tend to neglect. Even today there are few people using Internet on Dial Up, which takes long time to download. Surprisingly, there are researches that show Internet users tend to close the browser if it takes more than 5 seconds to load the entire page on the browser. From search engine perspective, downloading time is a factor that affects the ranking algorithms. Hence, our SEO experts will optimize each image on your website to reduce its size, yet retaining its quality and resolution to ensure that the pages load quickly. Proper ALT Tags are framed according to the image and the site.

Meta Tags

Developing Meta tags is one of the most important and difficult tasks in the entire SEO process. Based on the analysis made on the keywords our SEO experts shall form an optimal class of Meta tags. Search engine ranking is concerned, based <title>, <description> and <keyword>. There are quite a few other tags, which are not as important as these three mentioned above. Our SEOs ensure that these three tags are developed to the best. They also ensure whether most of your primary keywords are covered in your home page.

Dynamic Page Optimization

Even after all the above process your dynamic site (database driven) is still not ready to be exposed to the search engines. There are lots of search engine spiders which do not recognize (or read) the dynamic sites as compared to the static html sites. Anything beyond the question mark (?)  that commonly occurs in all the dynamic pages turn out to be aliens for these search engine spiders. There is nothing to worry about this situation. There are so many dynamic sites on the Internet making good money and of course. We shall provide you with a feasible solution for such a site retaining the originality and working within the SEO standards.

Optimized Pages Development

It is difficult to target on a limited number of keywords for the existing site (usually home page), therefore we develop content based optimized pages which are keyword rich pages designing specially and specifically to meet the search engine criteria. This page shall then be submitted to various search engines to be indexed thus attaining great results for your targeted keywords. These pages will not have any spam techniques and will not be using any doorway page concept. There will be visible links to these pages from your home page or any other inside pages, which will rule out any possibility of being banned. This visible link will allow the search engine spider to crawl and index the optimized page thereby achieving the best results.

Reciprocal Link Building

The most important aspect is the advent of link popularity in today's search engine ranking algorithm. This process will setup the complete link categories, link pages and configure the same with your server so that the pages reside on your server. We then request links from high PageRank value sites which are relevant or complimentary to your website for reciprocal links. This is an ongoing process that involves communication and daily maintenance.

Non-Reciprocal Link Building

SEO analyzers have a network of sites which have good Google Page Rank. We place your site's link on these web pages without providing a reciprocal link. The network of sites are our client sites and sites owned by us. During this process we will let you know the sites with whom your site is being linked for your reference. Links placed at the appropriate positions play a vital role in the page ranking.

Search Engine Submission

Our SEO experts categorizes your website and submit manually each page of your site to various search engines like Google, Altavista, AOL and directories like DMOZ (Netscape) etc. Our manual submissions which goes on monthly we will ensure that your website will stay there on the search engine indices consistently.

Re-Optimization / Maintenance & Monitoring

Your ranking in the search engines will constantly fluctuate for a variety of reasons. New sites are added and dropped from the index. We have to monitor your competition and note the changes, which results in a new position for them. The search engines also frequently change their algorithm. The list goes on and on. Consequently, once you've achieved a high ranking we need to regularly monitor your position and 'tweak' your web pages if necessary. This process ensures that we fine tune your website for constant search engine rankings. We also re-optimize the web pages to meet the present search engine criteria.

Submission Reports

After we execute our manual submissions, we shall send you a report of the same for your kind reference. These submission reports which depicts the manual submissions of each page of your website will be sent to you on a monthly basis for no additional cost.

Traffic Reports

Apart from the submissions reports we will also be sending you the complete traffic report which depicts various type of results related to the type of visitors arriving your site, number of visitors at each hour, demographic oriented reports, bandwidth report, search engine traffic and much more.